Alexey Sorokin is one of the most promising young Russian designers. His brand HOMO CONSOMMATUS (means consuming person) carries a dystopian vision of a community with references to its own consuming ideals and technogenic aspirations. The DNA of the label can be found in the contrast of volumes and lengths, architectural cuts and innovative fabrics. In his latest collection, Alexey Sorokin talked about the human addiction to social networks such as Tweeter, Facebook, Instagram and etc. created by the process of globalization. Fashion is a perfect example of this problem like the runway show or photos can be seen before even the media has a chance to present it. His collection featured avant-garde and fashion forward creations.